Lawyers still love them some old school marketing. You know, referral networking – shaking hands, kissing babies, grabbing a cocktail. (Maybe not all at the same time.) But, it can’t end there – even if… Read More
Marketing, Analytics, Messaging
Feels Like the First Time: Why Your Law Firm Needs to Develop a Client Journey
Law firms work vigorously to convert leads: to get those leads to pay retainers and sign engagement agreements. That all makes sense: winning business is essential for any organization. However, once law firms convert clients,… Read More